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Kelley Blue Book


It’s the largest car dealership company and deals with providing relevant and precise information about new cars and their real price and values.

Talk about the United State’s largest automotive vehicle valuation company, then the answer will definitely be Kelley Blue Book. The initial name for Kelley Blue Book was Kelley Kar Company, which was based in 1918 in Los Angeles as a car dealership. Kelly Blue Book started as a small business, with only an initial car count of three by its founder Les Kelley and his brother Buster. His desire to grow made him publish his first Kelley Blue Book manual, giving guideline on the values and costs of vehicle his company was willing to deal with.

Because of the shortage of cars that came with the World War 2, the prices of used cars increased and to control extortion from sellers, the government opted to use the Kelley Blue Book in selling of cars. It therefore made a big boost for the company as dealers had to subscribe to it. Advances have been made within the company since, and the launch of the Kelley Blue Book website in 1995 was another historical moment. It used to at first charge customers $3.95 for pricing reports, but with complaints that was done away with in the next three weeks.

Kelley Blue Book is entirely focused on connecting, a car buyer and the sellers in terms of providing the necessary details in the transactions. It is said to give actual details and prices of new cars and that is what their customers want to make good choices.

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